AUSTRALIAN CANCER RESEARCH FOUNDATION
• THE ONE •
- created at Toby and Pete.
M&C Saatchi engaged us to visualise the idea that any ACRF supporter could be the one to find the cure for cancer. We devised a unique aesthetic to transition between images that preserves the individuality of the contributing portraits.
Along with the motion component, we also produced set of print images.
Agency: M&C Saatchi
Creative Team: Tristan Cornelius – Senior Art Director, Claire Stapleton – Senior Copywriter
Agency Producer: Nikki Marsh
Directed by: Toby And Pete
DOP: Dan Freene ACS
Stills: Kristian Taylor-Wood